Chief Commercial Officer

JOB DESCRIPTION:
Chief Commercial Officer

Company overview
At Verdex Engineered Composites, we specialise in transforming plastic waste into high-quality, innovative materials that meet the needs of modern construction and manufacturing sectors. By upcycling waste that would otherwise end up in landfills, we contribute to environmental sustainability while delivering top-tier products. We maintain close partnerships with our clients to ensure exceptional service and solutions tailored to their specific needs. Our focus on sustainability, quality, and operational excellence drives every decision we make and every product we create.
Position Overview
As the Chief Commercial Officer, you will play a pivotal role in establishing and growing our brand presence in the construction sector. This is an exciting opportunity to join an emerging company and take ownership of our sales and marketing strategy from the ground up. We are seeking a visionary leader with a passion for innovation and a track record of success in sales and marketing within the construction industry.

Key Responsibilities

Sales Strategy and Execution:

• Develop and implement strategic sales plans independently to penetrate the market and achieve company objectives.
• Identify potential customers, cultivate leads, and foster business opportunities to drive revenue growth and market share expansion.
• Handle contracting directly with clients, including contract administration, negotiation, and setup, ensuring adherence to company policies and regulatory requirements.
• Utilize market research and analysis to identify growth opportunities and develop tailored sales strategies to maximize revenue, profitability, market share, and sustainable growth opportunities.
• Establish and maintain strong relationships with key clients, partners, and industry influencers, serving as the primary point of contact for all sales-related inquiries and negotiations.
• Evaluate commercial activities using key performance metrics to drive improvements in effectiveness and growth.
• Set financial targets and participate in budget development and monitoring processes, ensuring alignment with strategic objectives and optimal resource allocation.
• Prepare performance reports and conduct financial and budgeting processes to track progress against targets and facilitate data-driven decision-making.
• Oversee administrative tasks of the sales and marketing department, including budgeting, forecasting, and reporting
• Monitor sales performance metrics and OKRs to track progress and identify areas for improvement.

Marketing Strategy and Brand Building:

• Develop and execute strategic marketing initiatives to build brand awareness and drive customer acquisition.
• Collaborate with cross-functional teams to develop marketing collateral, digital campaigns, and PR initiatives.
• Analyse market trends and competitor activities to identify opportunities for differentiation and innovation.
• Lead the creation of impactful content, including articles, case studies, and industry reports, to position the company as an industry leader.

Customer Relationship Management:

• Provide customer support and sales assistance to existing and potential customers.
• Ensure timely and accurate responses to customer inquiries and concerns.
• Gather customer feedback and insights to inform product development and service improvements.

Qualifications and Experience

• A relevant Bachelor’s degree (e.g. BEng/ BTech, BCom in Logistics/Supply Chain Management).
• An MBA or equivalent advanced degree would be advantageous (Not a requirement).
• 7+ years of experience in sales and marketing within the construction industry, with a proven record of exceeding revenue targets and market share growth.
• Proven track record of navigating complex market landscapes and capitalizing on emerging opportunities.
• Strong strategic and operational expertise, consistently delivering impactful initiatives.
• Business acumen, with an understanding of financial and economic concepts to evaluate business growth and sustainability.
• Skills and Competencies
• Entrepreneurial mindset with a track record of driving growth and achieving results.
• Strong communication skills, inspiring and motivating customers and team members alike.
• Collaborative leadership style, fostering alignment and synergy, while upholding ethical leadership and accountability.
• Resilient and resourceful in overcoming market challenges, with a focus on delivering sustainable, long-term growth.
• Proactive with strong problem-solving abilities, open to feedback and embracing change.
• Ability to build relationships and maintain high standards of quality output.
• Experience in improving processes and service delivery.
• Effective stakeholder management and a commitment to diversity and inclusiveness.