Customer Relationship Marketer

One of South AfricaÃĢs largest independent private higher education institutions with 12 campuses across the country and many international studentsàare looking to recruit a Customer Relationship Marketer to manage, maintain and grow key accounts (schools) and to generate leads. The role will report to a Sales Manager and is based in Pretoria.

Minimum Requirements Minimum qualification: Relevant undergraduate degree such as commerce, education, social sciences or marketing. Experience: Higher education experience will be advantageous.

Functional and technical competencies:

• Product knowledge (to be acquired after appointment).
• Well-developed MS office skills (Excel essential).
• Proven experience to manage and track daily, monthly and annual targets.
• Great presentation skills.

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Other requirements:

• Mostly on the road to visit schools – must be able to travel locally.
• Valid driverÃĢs license and own transport is essential.
• Able to work some weekends and some evenings.

Duties & Responsibilities

Responsibilities:

As the Customer Relationship Marketer, you will be primarily responsible for the following:

• Input into segmentation strategy – continually review the strategy and identify new segments and markets.
• Build and nurture relationships with current top feeder schools (existing accounts).
• Build relationships with other schools based on segmentation strategy (new accounts).
• Initiate and facilitate/ (lead generation activities (presentations, events, etc.).
• Facilitate early school interventions (with a long-term business development focus).

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Behavioural Competencies:

• Initiative and responsibility – Acts on own initiative, makes things happen and accepts responsibility for the results.
• Relations and networking – Builds a useful network of contacts and relationships and utilise it to achieve objectives.
• Influence – Makes an impact; convinces and persuades others; promotes plans and ideas successfully.
• Effective communication – Communicates in a clear, precise and structured way; speaks with authority and conviction; presents effectively.
• Analysis and Judgment – Quickly understands and analyses complex issues and problems; comes up with sound and rational judgments.
• Systematic approach (planning and organising) – Uses a methodical and systematic approach; plans ahead, defines clear priorities and allocates resources effectively.
• Execution – Adheres to company rules and procedures; executes plans with commitment and determination; achieves high quality results.
• Steadiness – Creates a stable and reassuring work atmosphere; supports and encourages team in difficult times; is firm and reliable.
• Business development and Bottom-line focus – Identifies and seizes commercial opportunities; has a strong positive impact on business growth and profitability; Focuses on bottom-line results, identifies potential risks and monitors the financial impact of own activities.